Discover thousands of collaborative articles on 2500+ skills (2024)

FAQs

Are LinkedIn collaborative articles worth it? ›

Should you bother contributing to collaborative articles? If you're doing it to refine your messaging, share your expertise and add value to the LinkedIn community - while gaining a little bit of extra visibility in the process - then yes, contributing to collaborative articles is a worthwhile exercise.

You can use LinkedIn to find the right job or internship, connect and strengthen professional relationships, and learn the skills you need to succeed in your career. You can access LinkedIn from a desktop, LinkedIn mobile app, or mobile web experience.

Once you build an audience on LinkedIn, you can start making money through sponsored posts. That's right – brands will pay you to talk about their product or service to your LinkedIn audience. I've done several sponsored posts recently, for my current audience of over 20,000.

In this comprehensive guide, I will outline the benefits of using LinkedIn Articles and why it is essential for your business. LinkedIn has more than 900 million users, and it is 277% more effective at generating leads than Facebook and Twitter. For B2B marketers, 80% of their social media leads come from LinkedIn.

With the dynamic job market in 2024, LinkedIn serves as a vital tool for both job seekers and employers. It allows users to showcase their professional experiences, skills, and achievements, and provides employers with a platform to post job openings and search for candidates who meet specific qualifications.

While LinkedIn remains a ubiquitous platform, its efficacy in aiding job acquisition is debatable. Originally designed as a professional networking site, LinkedIn has undergone significant transformations, shifting its focus towards user engagement and content creation rather than job acquisition.

The largest age group on LinkedIn is 25-34 years old, making up 60.1% of its user base. The United States has the highest number of LinkedIn users at over 180 million. India, China, and Brazil follow the US in terms of LinkedIn user base size. 52% of LinkedIn users have a college degree.

Share articles that add value

So, go ahead, but do it the right way: Make sure the article is relevant to your audience, that it showcases expertise your network would find helpful or interesting. If you are trying to build a relationship with the person that wrote the article, be sure to @tag the author in your post.

Contributing to collaborative articles can broaden your reach, help you grow a following, and build a reputation on LinkedIn. You can also earn a Community Top Voices badge when members find you to be one of the most upvoted contributors to collaborative articles for a particular skill.

With a clear strategy and consistent effort, a LinkedIn newsletter can be a powerful tool to grow your business and establish your thought leadership.

How do LinkedIn collaborative articles work? ›

These articles begin as AI-powered conversation starters, developed with our editorial team, but they aren't complete without insights from our members. A select group of experts have been invited to contribute their own ideas, examples and experiences within the articles.